EDITORIAL

Volume.6

issue 2024 June.

〈BEAMS PLUS〉が今シーズンおすすめする
アイテム群を使ったLOOKコンテンツ。
シーズンLOOKの
36体だけでは、表現し切れないアイテムも登場。
今シーズンの注目アイテムを使いながら、新たにストーリー
を吹き込み、コーディネートを作り込みました。
今回のテーマは、『Lazy Summer』。
半袖シャツとショーツをメインにしたコーディネートスタイル。
暑い夏の日々を快適に過ごすための〈BEAMS PLUS〉の洋服。
青空の下、海風が心地よい場所。
都会の喧騒を忘れさせてくれるリラックスした、贅沢な時間。

Here is a special editorial with recommended items by 〈BEAMS PLUS〉.
You can see more attractive items here that we couldn’t show you
in the 36 seasonal looks.
Using this season’s hottest items,
we imagined a story and created coordinates for it.
This time, the theme is "Lazy Summer".
A coordinated style featuring short-sleeved shirts and shorts.
〈BEAMS PLUS〉clothing for staying comfortable during the hot summer days.
A place where the sea breeze feels pleasant under the blue sky.
Relaxing and luxurious time that
makes you forget the hustle and bustle of the city.

( STYLE-1 )

A classic summer set-up style from〈BEAMS PLUS〉,
this item was inspired by the resort wear worn by beachgoers in the 1960s.
The size balance has a relaxed feel.
The design features large front buttons and patch pockets at the waist.
Can be worn as a shirt jacket. The material is a plain weave fabric woven
in Bishu, Japan, using 100% hemp kasuri yarn.
The unique coloring of the kasuri yarn is a distinctive feature.

( STYLE-2 )

New fit B.D. short sleeves introduced this season.
The generous fit and pattern allow for a relaxed styling experience.
The slightly larger collar and six-button front detailing are inspired
by vintage details, making this a must-have for those looking for a classic style.
The material used is a luxurious silk-blend jade fabric
created in our original fabric. This material, which has been dropped
into a shirt fabric weight, is also extremely lightweight
The shorts are woven with a jacquard jacquard stripe pattern with an oriental feel.
The slightly roomy silhouette of these easy shorts gives them a strong presence.

( STYLE-3 )

The camp-collar shirt and easy shorts are also styled in a fresh blue color
for a mature resort look.
The material used for the standard camp collar shirt
is an original wool tropical fabric woven in Bishu.
The weaving is done by removing the reed from the loom at regular intervals,
giving it a mesh-like appearance.
This mesh fabric has a dry touch and a luxurious feel.

( STYLE-4 )

Camp collar shirt in rayon cotton.
Very lightweight finish with a cool and refreshing feel.
The print is inspired by vintage shirts and made with original fabric.
The new 5-pocket shorts come in two patterns: denim and piqué.
The relaxed fit is slightly roomy, and the above-the-knee length
and sleek silhouette make these shorts a versatile item
that can be coordinated with a wide range of styles.

( STYLE-5 )

This Italian collar shirt is a popular summer staple.
It has a vintage look with details such as the cut-away front placket,
inside chest pocket,
and decorative buttons on the cuffs.
The material is Egyptian linen with a natural texture.
The unique color and texture have an outstanding presence.
The dry touch, rugged look, and other characteristics of this relaxed material
make it an excellent match for the midsummer sun.